Hybrid Events

What is a Hybrid Event?

Hybrid events are a combination of live and virtual events. Let’s say you host a product launch and invite a small number of people to attend. You also record and live stream the launch, so people who don’t show up in-person can tune in online. By facilitating live and virtual participation, you’re hosting a hybrid event. Hybrid events don’t have to be half-live, half-online, either.


You might host a conference and only make the keynote speech available for live streaming. Keep in mind that hosting a live event, filming it, and distributing the event film afterward doesn’t count as a hybrid event. To be hybrid, delegates should be able to access at least part of the event virtually as it’s taking place.

Why Hybrid Events?

When done properly, hybrid events bring together the best elements of live and virtual events. Attendees can benefit from the in-person networking of a live conference or the convenience of watching your event content from home. Hybrid event planners also give delegates the choice between attending in-person or tuning in online. Flexible options stand to increase your event’s overall participation.


Hybrid events connect your live audience with your virtual one. By offering your meeting or conference in both formats, you give attendees the choice of how they want to experience your event. In addition to accessibility, hybrid events have several other benefits:

Find the Right Solution for Your Hybrid Event

Why Purple Patch?

Purple Patch Group offers event services for live, virtual, and hybrid events. We’ve been in the London event business for over 10 years, hosting all three types of events.


If the prospect of organising a hybrid event sounds daunting to you, we can help.

Key Features 

Virtual Registration Process

Secure login, paid or unpaid

Branding for your organisation

Virtual lobby area for delegates

av support for events

Virtual Audience Engagement

Virtual Networking Opportunities

Plenary Sessions

Downloads & Replays

Our Hybrid Solutions 

Solution 1

Ideal for:
Company announcement
Product launch
Results announcement
Confidential meeting
  • Branded website
  • Basic delegate registration
  • Up to 4 live presenters
  • 1-2 hour event

Solution 2

Ideal for:
Workshop / training
Awards Ceremony
  • Up to 8 live presenters
  • 1 day event
  • Includes features from Solution 1

Solution 3

Ideal for:
Workshop / training

  • Up to 4 Breakout Rooms
  • Branded Exhibition areas
  • Downloadable content
  • Includes features from Solution 2

Solution 4

Ideal for:
Sales kick-off

  • Networking area
  • Live Q&A facility
  • In-depth analytics
  • Includes features from Solution 3

Solution 5

Ideal for:
Sales kick-off

  • Entire event delivered with your branding
  • 3D virtual environment
  • Includes features from Solution 4

We’d love to discuss your next event

Contact Us

How Our Hybrid Events Work?

latest technologies in the arena of event management | Purple Patch

Dedicated Live Studio Space

With our hybrid events, presenters will deliver their presentations in a live studio, which includes our technical crew for lighting, camera, and staging.

Centralised Platform for Broadcasting

We film and livestream the presenters to your virtual audience. Our hybrid services also allow for remote presenters, so all of your event content is webcast through a centralised platform.

Branded Virtual Environment

We can provide bespoke virtual worlds and branded digital overlays for your webcast.

Secure Login for Delegates

Your virtual participants will be able to log in through a secure portal, with enterprise-grade security and compliance.

Dedicated Support Teams

Throughout the entire event, Purple Patch’s expert event directors and broadcast quality technicians will be on-hand to lend support and ensure your hybrid event goes smoothly.

Our Previous Hybrid Conferences

Arla's Latest Virtual Event

Arla's Latest Virtual Event

One Health Annual Scientific Meeting (Virtual Conference)

One Health Annual Scientific Meeting (Virtual Conference)

Arla Webcast Live Conference Video Streaming

Arla Webcast Live Conference Video Streaming

Trusted by Brands

The team at Purple Patch are always striving to improve and search for new techniques and fresh ideas. We actively engage with our clients to take on-board their feedback on every aspect of the service they receive. Brands know that we care deeply about the success of their conferences and they can rely on us to achieve their objectives.

This has seen us continue to grow and expand into new and exciting industries, lending our expertise to some of the largest organisations. We work with brands like Sainsbury’s in an ongoing capacity on a variety of specialist conferences, producing clearly defined results based on their targets. Purple Patch are meeting organisers that create dynamic events that matter, always working to make sure your conference is the very best it can be.

What Our Clients Say