Your remote guests should feel as emotionally involved as the in-person attendees. Our hybrid events provide multiple viewing angles, and innovative ways to interact with your speakers and their audience.
We can manage all physical and virtual aspects of hybrid events such as venue finding, audio-visual hire, event planning, and operating the virtual platform.
Consistent
Our designers create seamless visual solutions for hybrid events that are expressed through the physical environment, virtual platform and all associated materials.
Differentiated
To encourage attendance at hybrid events, we can ensure the physical and virtual aspects have their own unique elements to help delegates choose which serves their needs best.
Customised
The virtual platform can be tailored to your brand, content and the event itself. We can bring out themes and key messages throughout the interface to mirror the live experience.
Flexible
If appropriate, virtual delegates can have a choice of how they engage with the event, such as experiencing it live or watching recorded sessions after the speakers have finished.
Connected
We can also provide tools that help your live and virtual audiences interact. For example, a simple app that gives them the ability to connect, chat and exchange contact details.
Purple Patch Group offers event services for live, virtual, and hybrid events. We’ve been in the London event business for over 10 years, hosting all three types of events.
If the prospect of organising a hybrid event sounds daunting to you, we can help.
When done properly, hybrid events bring together the best elements of live and virtual events. Attendees can benefit from the in-person networking of a live conference or the convenience of watching your event content from home. Hybrid event planners also give delegates the choice between attending in-person or tuning in online. Flexible options stand to increase your event’s overall participation.
Hybrid events connect your live audience with your virtual one. By offering your meeting or conference in both formats, you give attendees the choice of how they want to experience your event. In addition to accessibility, hybrid events have several other benefits.
Our hybrid solutions
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Solution 1
Ideal for:
Company announcement, Product launch, Results announcement, Confidential meeting
I just wanted to send all of you a massive Thank You for all your hard work and collaboration in organizing our 2024 Partner Conference.
Initial feedback we are receiving from vendors and internal employees is that everyone felt the event was a huge success, and we couldn’t have done it without your dedication and effort.
It was a lot of hard work, as everyone on this email very well knows, but your tight coordination and meticulous attention to detail allowed us to deliver an experience to the vendors (and employees) which was not only memorable but exceeded our expectations.
Thank you once again for your support and for making this event a great success.
Chief Merchandising Officer, Zooplus
“We want to express our heartfelt gratitude for all that you did to make last week’s event such a huge success. From the venue search and the amazing transport team, the flowers to the faultless production – we couldn’t have wished for anything more.”
Head of Strategy, Corporate, McArthurGlen
“I am super happy with the outcome, and it was a privilege to share this journey with you all. Thank you!”
One Health EJP
“A great event, perfect technically and scientifically! Well done all.”
The team at Purple Patch are always striving to improve and search for new techniques and fresh ideas. We actively engage with our clients to take on-board their feedback on every aspect of the service they receive. Brands know that we care deeply about the success of their conferences and they can rely on us to achieve their objectives.
This has seen us continue to grow and expand into new and exciting industries, lending our expertise to some of the largest organisations. We work with brands like Sainsbury’s in an ongoing capacity on a variety of specialist conferences, producing clearly defined results based on their targets. Purple Patch are meeting organisers that create dynamic events that matter, always working to make sure your conference is the very best it can be.
Just like our face-to-face events, the cost of a virtual event varies depending on your specific requirements. We’ll help guide you to the best solution for your event.
Our virtual event solutions range from approx. £5k-£50+
Visit our Virtual Event Solutions Tool to help guide you
How long do you need to plan a virtual event?
We recommend at least 2 weeks planning, but ideally 4 or more. Most events are planned months in advance.
Unlike face-to-face events, you don’t have the worries of booking a venue so our team can move quickly to get everything set up for you.
How do you keep the audience engaged?
Virtual events require different strategies for keeping your audience engaged.
Remember to stay focused on why your audience are attending your event – what do you want them to KNOW, FEEL or DO differently as a result of attending?
Some of our recommendations are:
– Keep your presentations short and punchy (15-20mins max.)
– Give your audience plenty of breaks (every 45mins)
– Limit the overall length of your event (2-3hrs or less)
– Remove any ‘padding’ from your event and keep it straight to the point
– Make use of the polling and chat tools to ask questions and opinions
– Make use of multimedia tools and entertainment ideas during breaks
– Design your presentations with an online audience in mind
What platform do you use?
We have access to a range of trusted platforms with a variety of functions to suit your event and your budget. We will use the platform that best suits your needs.
Your audience and your presenters won’t need anything other than an internet connection to access the event – so no need for Skype / 365 / GoTo or any other accounts.
How good does my internet connection need to be?
We normally require a minimum 10Mb upload guaranteed connection for events where we stream from site (hybrid). This will be slightly different if we use the same connection to bring presenters in via Skype. In which case, we require a minimum 20Mb upload connection that is guaranteed.
Can I have my own branding on the platform?
Yes. Our platforms are all customisable and include branding e.g. your company logo and colours
How secure is the platform?
Our platform comes with enterprise-grade security and compliance
Can I use slides and videos in my presentations?
Yes. Presenters will be able to use presentation slides and pre-recorded video during their presentations
How many people can join a virtual event?
Up to 750 users can access a virtual event before additional costs are incurred
Do I need good Wi-Fi or internet connection to join a virtual event?
We stream at the lowest possible bitrate which allows our events to be viewed by the greatest number of users with different internet speeds
Can participants join by audio only?
Yes. We can provide a dial in option just like a conference call – either at the client or the users cost.
Can I connect to presenters in international locations?
Yes. We can connect to anyone in the world. The only challenge is China and Chinese registered phones which can be overcome to certain extents.
Can I have breakout / syndicate rooms during my event?
Yes. We can accommodate multiple breakout/syndicate rooms either within the event platform or externally depending on your requirements and budget
Can I have exhibition spaces during my event?
Yes. We can accommodation exhibition areas with live or on demand content and downloadable materials.
Can I have audience Q&A during my event?
Yes. We can accommodation Q&A via a range of options including moderated chat function, Slido or in-person video link
Can my event be recorded?
Yes. We can record your event and provide you with a post-event edit or a copy of the raw files
Can I show pre-recorded video content or presentations?
Yes. We can play out pre-recorded video during your virtual event. We can also pre-record your presentations to play out ‘as live’
How will you support me during my virtual event?
We pride ourselves on providing unwavering levels of support to guide you through your event every step of the way. Our event managers are seasoned professionals at dealing with the stresses of live events and our crew and technicians are no different. In fact, many of them are TV Broadcast technicians with years of experience and knowledge.
Some functions of support include:
Producer – your single point of contact throughout – from pre-production through to
the live show and post-event follow up
On the day of your live show you will need any of the following experts depending
on the size and complexity of your virtual event:
Director – takes care of the presenters
Broadcast Technician(s) – checks and manages the incoming and outgoing streams
Vision Mixer – mixes the outgoing live feed to the stream
Graphics Operator – handles all presentation materials
Show Caller – calls the technical running of the show from beginning to end
Sound Technician – manages all audio requirements
What are the different types of virtual events?
There are 3 main types of virtual event:
– 100% virtual – this means all presenters and audience members are in different locations logging onto the platform to access the event (perfect for international events or in the case of lockdown scenarios)
– Hybrid studio set up – this is where the presenters come to one of our studio locations, or we bring the studio to you and we film and stream from there
– Hybrid event set up – similar to the studio set up, where we film and stream the presenters from a single location, this also includes a small audience in the room as well as those participants logging into the platform to view the stream
Both hybrid options can include a combination of presenters who are live in the studio or logging in from a different location to join the live stream
